For me, food is more than sustenance, it's a story, sensation, and social fabric. At this intersection, I explore how consumption, access, trend, and experience shape the way we live and connect with food.

let’s start with why

Creativity begins with curiosity! Whether it’s food design, immersive dining, or boosting sales, everything begins with understanding the human why. My job? To uncover that why and use it to fuel bold, meaningful innovation.

How do I help?

  • Develop

    Create what people crave.

    We design products and experiences rooted in human insight and operational feasibility.

  • Scale

    Grow with Intention. Deliver with Consistency.

    We build systems that support sustainable, scalable growth for your customers.

  • Strategy

    Navigate Complexity. Focus on What Matters.

    We bring clarity to decision-making—connecting commercial goals with cultural relevance.

Empty Plates podcast

The Empty Plates podcast is the food and culture podcast that leverages memories of food as a medium to explore the significant moments in our lives.